Your customers are searching. Make sure they find you.
Websites built to be found, not just admired. I help small businesses show up where people actually look now: in Google, and in the AI tools they ask instead.
Four things decide whether people find you.
Most small business websites were built to look acceptable, not to be found. These are the pieces that change that, and they work best together.
Website Design
A site that loads fast, works properly on a phone, and makes it obvious what to do next. Built clean and hand coded, so there’s no plugin bloat slowing it down or breaking it later.
See How It Works →Search Engine Optimization
The invisible work that decides whether you show up: page structure, local search, your Google Business Profile, and the technical details most sites quietly get wrong.
See How It Works →AI Search Strategy
People ask ChatGPT and Google’s AI for recommendations now instead of scrolling ten blue links. Getting named in those answers is a different job than ranking, and most sites are invisible to it.
See How It Works →Online Marketing
Email, content, and the follow up that turns a visitor into a conversation. Thirty years of selling taught me what makes someone actually buy, and that’s what the marketing is built on.
See How It Works →Search changed. Most small business sites have not.
When someone asks an AI assistant for a recommendation, it doesn’t hand back a page of links. It gives one answer, naming a few businesses. If yours isn’t one of them, you weren’t beaten on ranking. You were never in the running.
- Content structured so an AI can quote it accurately
- Clear, direct answers to the questions customers actually ask
- Structured data that tells search engines what you do and where
- A consistent business identity across the sources AI reads
- Ongoing checks on how you’re being described, and by whom
How We Work Together
Look at What You Have
I go through your current site and search presence and tell you plainly what is working and what is costing you.
Agree on the Plan
You get a scoped plan with a fixed price and a timeline before work starts. No open-ended hourly billing.
Build, Launch, Maintain
I build it, put it live, and stay available for the upkeep, so it doesn’t quietly go stale six months later.
Barton Eby
Founder
Hi, I’m Barton Eby.
I spent thirty years in sales before I built a single website, and that turns out to be the useful part. I know what makes someone pick up the phone, and what makes them close the tab. Most sites fail at the second without anyone noticing.
These days I build sites for small businesses and handle the search side that decides whether anyone sees them. That includes a newer question: how you show up when a customer asks an AI instead of typing into a search box. I’ve spent the past year on that one in earnest.
More About Barton →Let’s find out why people aren’t finding you.
A short conversation, no pitch and no commitment. I’ll tell you what I see, and whether I’m the right person to fix it.